The platform is rolling out a new feature that allows them to lessen the volume of AI-created videos appearing in their streams. This move comes as the platform revealed that it presently contains over 1 billion content made with AI.
Trial and Implementation
This change is in a pilot phase over the following weeks before a widespread rollout. This development coincides with a increase in AI content, spurred by emerging content generation software.
AI Content on Other Platforms
It has been noted that nearly one in 10 of the fastest-growing content creators on a popular video site exclusively feature clips produced artificially. A considerable share of this content is considered “AI slop”, a phrase for poor-quality, mass-produced content that is frequently absurd or bizarre.
Based on user feedback that numerous viewers like content made with AI tools, ranging from computer-generated images to educational videos, and we want to offer the community the power to see more or less of that, according to their own likes,” said a company executive.
AI on the Platform
The service shared that there are now 1.3bn videos on its network tagged as made with AI. Overall, more than 100 m pieces of content are submitted to the app daily, making clips made by AI a relatively small portion of its complete catalog.
User Control Features
Viewers will be able to decrease or raise the level of AI-generated videos they see by accessing the topic control setting in the application and picking the AI content topic. Additional categories that are already be modified under the tool include politics, clothing, aesthetics, and movement.
AI Disclosure Rules
Its rules oblige users to label convincing AI-generated content, and it prohibits harmful fake videos of well-known individuals or emergencies. Any realistic AI-generated clip that is unmarked can be taken down under its community policies.
Furthermore, the app will from now on attach an artificially created label to content created with its proprietary AI systems, or identified by an cross-platform project for spotting content made by AI. This measure is aimed to help prevent users from seeking to bypass the disclosure requirement.
Educational Initiatives
TikTok is furthermore introducing a $2m educational fund for professionals and institutions to produce learning resources about using AI responsibly. This project will support non-profit groups specializing in educating computer science.
Moderation Strategy
The platform has defended its moderation strategy, following controversy over intentions to lay off a large number of review team members in Britain. It is expected to eliminate a significant number of roles in its user protection department in its British office, with trade unions and internet security professionals voicing alarm that humans are being replaced by machine-led review.
A company official explained that people-led review would continue to be important, but AI can safeguard staff by eliminating the most harmful content ahead of it gets reviewed by people. The company reported a significant reduction in explicit and harmful content seen by safety staff over the last 12 months due to the use of its AI tools.
“We think that it’s essential to integrate humans and technology to maintain a secure environment,” she said. “We’ll have staff as involved in the system, but we additionally believe it’s extremely critical to limit contact with dangerous material as rapidly, which is where a lot of the machine support is proving valuable operate efficiently.”
